Sorbus - 10 Knot Out!
In2017 Sorbus International Limited are celebrating 10 years in business. Thismilestone has been reached with invaluable support from our staff, suppliersand of course our customers.
Directors& co-owners Phil & Nicky Wade both worked for the multinationalJapanese subsiduary Fujikura Europe Ltd; based in Westbury, Wiltshire; which iswhere they were first introduced to the world of arboriculture & forestry. Inthe mid 1990’s (it is difficult to recall exactly when), Phil received a call outof the blue from the Alice Holt Forest Research Station, regarding anultrasound device – the Ultrasonic Decay Detector (UDD) – which was used fordetecting & measuring decay in wood telegraph poles. Asked if the device had ever been used to try& detect decay in trees - the answer was ‘no’ and here the story begins.
Afterseveral months of trials it was evident that the UDD could detect advanced andincipient decay in trees. A more powerful version – the Arborsonic DecayDetector (ADD) was produced specifically for tree inspection and over 300 ofthese devices were sold in the UK alone, mainly to Local Authorities,Consultants & Contractors – and some of these are still in use to this day!
Salescontinued to grow steadily, but it was never part of Fujikura’s core businessand in 2007 they decided to pull out of arboriculture and forestry altogether,giving Phil & Nicky the opportunity to take over this business. In retrospect it was the best thing thatcould have happened because within a week Sorbus International Ltd was formed –right in the middle of a recession! The support we got from our suppliers,customers and the Arboricultural Association was and continues to be incredibleas we could never have achieved what we have without this support. The productrange was expanded to include other hitech products such as the IML range of microdrills, the PICUS range and Haglof survey devices together with specialistequipment, PPE & clothing for professional arborists.
Sorbuscontinued to operate from the Westbury premises for 6 months or so until themove to a new business unit in Frome, Somerset was completed.
In2015, with the Sorbus annual growth rings getting larger and the existingpremises bursting at the seams; Sorbus moved to a much larger facility in Fromecomplete with trade shop, showroom & even a climbing wall for visitingcustomers to ‘try before they buy’.
Thefirst ten years has flown by and who knows what the next ten years will bring?One thing that is certain is that everyone at Sorbus will do their very best tocontinue to provide the very best high quality products and service to thearboriculture & forestry sectors.
The Sorbus Team
Based in Frome, Somerset; Sorbus International Ltd supply a comprehensive range of Specialist & Hi-tech equipment for Arboriculture, Forestry, Utilities, Grounds Maintenance, Landscaping and Environmental Care in the UK & worldwide.Our range includes products for all aspects of tree care - climbing, bracing, lowering, personal protection (PPE), safety, first aid, pruning (we are master distributors of the excellent Japanese ARS range), corporate / hi-viz / wet weather clothing and general workwear. We pride ourselves on being able to supply / source any product that our customers require.
All of our load bearing equipment is marked with a unique identification code and issued with a Certificate of Conformity to meet the latest safety requirements . Please do not underestimate the importance of having correctly marked and conforming equipment.
Sorbus are also market leaders in the supply and technical support of a wide range of traditional & Hi-Tech equipment for wood decay detection (trees, utility poles, construction wood) & survey work. This includes the IML range of microdrills & Fractometers; PICUS sonic/electrical impedance tomography & TreeQinetic pulling systems; TreeRadar non-invasive system for tree root detection & stem scanning, Haglof range of ultrasonic & laser survey devices/Increment Borers/Callipers; Leica and TruPulse laser measurement devices.
We welcome the opportunity to supply equipment on a contract basis and if you cannot find what you are looking for on this site, please call or send us an email as we are always happy to expand our product range to meet customer requirements.